Developing and promoting the Canadian audiovisual industry
|Inspired by Talent. Viewed Everywhere: A new strategic vision|
Dedicated to the cultural, commercial and industrial success of Canada’s audiovisual industry, Telefilm, through its various funding and promotion programs, supports dynamic companies and creative talent here at home and around the world.
Telefilm’s driving goal is to continue to stimulate demand for and access to Canadian productions. Entitled Inspired by Talent. Viewed Everywhere., our current strategic plan defines six priorities for the organization:
- Industry recognition: promoting the value of Canadian content;
- Marketing practices: encouraging innovation to reach audiences;
- Market intelligence: deciding with meaningful metrics;
- Industry funding: diversifying sources;
- Ecosystem of companies: delivering together; and
- Organizational excellence: performing in a changing environment.
Consult the four-year plan here to learn more.